Up until now, the two most well-known wearable devices have been the Google Glass and the FitBit, and I think it’s safe to say that one has been more successful than the other. While the FitBit can be seen sporadically amongst groups of everyday people, I cannot think of one single person I know who has been audacious enough to sport the Google Glass. Why has everyone shied away from such an impressively capable product created by a company that we all know and trust? I think Google really missed the mark in terms of relatability—it seems to have taken the futuristic concept and run with it, forgetting that its customers are humans, not wealthy robots. The term “Glasshole ” became popular for a reason—it’s not easy to wear this device without emitting a pretentious, Inspector Gadget aura that makes one unapproachable at best.
The FitBit, on the other hand, is a very discreet and non intrusive device that combines advanced technology with practicality, and provides a simple solution to an issue that almost everyone has concerns over: their health. On top of all this, it has a much more reasonable price point (it starts at just $60 while the Google Glass will put a $1,500 dent in your wallet).
Based on these examples, I have made an early-stage analysis on what I believe makes a wearable device a success or flop, from which you can make some predictions on what will happen with other, quickly approaching devices in this industry.
